3 Important SEO Strategies In Online Business

3 Important SEO Strategies In Online Business. SEO is a way to attract visitors through search engines. Because the most widely used search engines when people visit the internet, it is important for online businesses understand how SEO and use it to increase traffic.

According to research, almost 70 to 80 percent of people seeking information through a search engine or search engines. Therefore, the online business need to know the way to make their sites appear in search engines. From the analysis, the results of a search engine, what is important is to appear on the first page (page one). Because the majority of the stops on the first page and does not continue to the second page.

By understanding the strategy of building the Search Engine Optimization (SEO), internet marketers can attract a lot of visitors for free. What distinguishes other SEO with online strategy is the way it is free. Here are three strategies that are important in building a safe and effective SEO:

3 Important SEO Strategies In Online Business

1 Presents the Best Content

We need to understand how search engines work. Basically, search engines want to show the best content according to a user is searching.

Search engines do not want to display content that is irrelevant or useless. Because if the content is generated does not match, it will frustrate users and ultimately the search engines will not be used again.

Therefore, the search engine is very concerned with good content. As much as possible the search engine will try to show the quality content.

What are the criteria of good content:

One, make the information in accordance with the needs of visitors. If the information matches are sought, it is definitely visitors will be happy and feel at home on the site. Write in a style that suits the visitors. This is to ensure that the information is delivered well.

Two, Write to Humans. Your readers are human. So write for humans.
Although many rules on how to SEO writing, but writing something good to read that much more important. Additionally, search engines are becoming more sophisticated. They can understand the article properly.

This is an example of a blog that deliver content with quite interesting, that is relevant to the needs of visitors and written in a language that corresponds to the topic.

2 Understanding Keyword (Keyword)

The search process in search engines using keywords. For example, a user using the keywords 'online business' when searching for information on this type of business. Therefore, online businesses are using SEO should understand 'keyword used by a visitor or their target market.

What are the key words in business or their business?

Then, it needs to assess what keywords are important in this business but not much competition. That is, not many similar sites that target keywords.

To understand the keywords well, businesses need to understand the target market. What they are looking for, the terms they use. Essentially, SEO, customer understanding remains essential.

3 Build Backlinks

In SEO, one important factor is to build backlinks. What is a backlink? To put it simply, this is the link provided by the other party to our site. If the link is clicked, visitors will be delivered to the site given the link.

Backlink is proof that the other parties consider that our website is important so it's worth given as a reference. The search engine backlinks signal capture and use as one of the important factors in rank search results.

There are many ways to build backlinks. Even many who boldly claim to be able to build backlinks rapidly with remarkable results.

However, it should be understood from the beginning that what is important is not the quantity but the quality of the backlink. How to find backlinks in bulk by using automated software is very dangerous.

Although it can raise the ranking of sites that dibacklink quickly on the search page, it is also highly vulnerable detected Google algorithm which can be fatal, representing a reduction of search engine rankings (usually almost for all keywords) up to a penalty of up to deindex (if spamming atrocities perpetrated quite brutal).

Google focus beat way backlink excessive and not qualified. This is known as the Google Penguin. In recent years, Google Penguin has already resulted in many websites fall victim.

What are the criteria of a quality backlink?

First of all, relevant. Backlink provided by sites in the same niche or topic. For example, a site about computers should get links from sites technology.

Second, contextual links. This is a link inside content (article). The reason this type of quality backlinks is because the links inside the article are usually related or relevant to the content of the article (topic written).

Third, sites with high authority. Links from the site - a site that can be trusted, its value is much better than that is not clear.

Conclusion

Those who want to engage in online business, an understanding of SEO is mandatory. SEO is a way to attract visitors to the site because the majority use search engines when looking for information on the Internet.